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Why You Need a BrandScript

Why You Need a BrandScript

Why you need a BrandScript Imagine building a new home without a foundation to work from. Now imagine that you have no foundation and no design plans to reference. Your builder would simply make educated guesses at where you might want walls, and what you might like...
Creating A Killer Pitch

Creating A Killer Pitch

There’s lot’s of buzz around the need to create a killer pitch.Let’s start with “what is a pitch”. Simply put, your pitch is really the words you use to talk about what you do. As a business owner, this is the all-important “Why should I be interested in what you do”...
Businesses do This All the Time, and It’s Killing Their Sales

Businesses do This All the Time, and It’s Killing Their Sales

We’ve all been there before. You’re attending a business networking event, symposium or some other format and we’re excited to hear the guest presentation. Then it happens, the speaker gets on stage and they will usually open with a bit about themselves and why their...